Growth Design Inspiration

What you'll find here is a gallery of PLG design inspiration including good buttons, forms, landing pages, and other growth-oriented design patterns from companies around the web. We are fans of all things growth and always looking for inspiration for our own work. If you're a SaaS company looking to drive customer growth, be sure to check out Variance.

Customer Story Table of Contents
Close

Nice way to highlight the different sections of the customer story and enable easy navigation

Email to website flow doesn't make you fill out fields
Gainsight

Click through from email it knows who I am, registration is a simple click

Churn Interview Request
Atlassian

When you get rid of an Atlassian product they ask if you'd be willing to do an exit interview for $100

In-Product Security Center
Customer.io

Customer.io keeps all their privacy and security info in one place inside the product with an FAQ.

Buying Roles
Hubspot

Hubspot explicitly asks for buying roles in the admin screen.

Security and Compliance
Dovetail

Dovetail's legal and privacy page

Onboarding Info Gathering
Docsend

Nice onboarding experience with details about source

Transparent Pricing Interface
Dovetail

Nice way to make pricing clear

In-Product Changelog Updates
Linear

Nice display of changelog + indicator